The A30: Cornwall's Commercial Artery
The A30 isn't just a road—it's the economic lifeline connecting Cornwall to the rest of Britain. For local businesses, advertising along this corridor offers unparalleled access to both residents and visitors.
Traffic Data Deep Dive
Daily Vehicle Movements (Department for Transport Data)
- Launceston area: 25,000+ vehicles
- Summer peaks: Up to 35,000 vehicles
- Commercial vehicles: 15-20% of traffic
Driver Demographics
- Tourists: 40% (peak season)
- Local commuters: 35%
- Commercial/business: 25%
Why Location Matters
Our Launceston-area billboards offer strategic advantages:
Geographical Gateway The final stretch before/after Cornwall creates a psychological "arrival/departure" moment, when travellers are most attentive and decision-ready.
Dual Exposure With opposing-face billboards, you capture attention in both directions, doubling your potential reach and frequency.
Dwell Time Average passing time of 8-12 seconds provides ample opportunity for message absorption—significantly longer than typical digital ad exposures.
Business Types That Thrive on A30 Advertising
Immediate Response Businesses
- Restaurants and cafés
- Hotels and accommodation
- Petrol stations and services
- Tourist attractions
Brand Building Businesses
- Estate agents
- Construction companies
- Professional services
- Retail destinations
Calculating Your A30 Opportunity
With 25,000 daily impressions:
- Monthly impressions: 750,000+
- Cost per thousand impressions: <£1
- Comparable digital CPM: £3-15
The value proposition is clear: A30 billboard advertising delivers premium visibility at a fraction of digital advertising costs.
Getting Started
Discover available A30 billboard locations and campaign options. Contact us for a consultation tailored to your business goals.
